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Multi-country
September 09, 2025
Fintech Lifestyles: Mapping Consumer Segments
As part of the BESIDE Fintech project, an analysis was conducted to explore how different psychographic segments of the population engage with fintech services. The study
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Kirgizia
June 10, 2025
Transformation of the Food Retail Sector in Bishkek
Between 2020 and 2024, the retail market in Bishkek has shown a steady trend toward modernization. While traditional trade remains dominant,
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Uzbekistan
June 05, 2025
Overview of Grocery Retail Transformation in Uzbekistan
In 2024, our company conducted a retail census in five cities across Uzbekistan. This overview highlights the general trends observed in three of them: Tashkent, Samarkand, and Bukhara.
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Georgia
September 20, 2023
Media Consumption in Georgia: Key Trends and Changes
Media Consumption in Georgia is an initiative-based comprehensive study conducted as part of the “Beside 2024” project, which our company regularly implements. The goal of the study is to analyze the behavior and consumption habits of the population in relation to services and products.
Below are the key trends in media consumption across various channels.
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