Архив News - Gamma Global

The analysis is based on a retail Census regularly conducted by GAMMA Research. In Georgia, the Census covers Tbilisi and seven major cities and is designed to map the entire actual retail infrastructure.

This report presents a comprehensive study of consumer behavior and lifestyle among the urban population of Georgia in 2025, conducted within the BESIDE project.

In 2024, our company conducted a retail census in five cities across Uzbekistan. This overview highlights the general trends observed in three of them: Tashkent, Samarkand, and Bukhara.

The growing number of online shoppers and the rising frequency of orders send a clear signal to businesses: e-commerce in Georgia is gaining momentum. The main growth drivers remain young people, women, and urban residents.

Artificial intelligence (AI) has long been a key topic in high-tech and scientific research. However, despite its popularity, people’s understanding of what this term actually means varies greatly. A recent survey among Georgian citizens showed that society perceives AI in different ways, with views of technical, futuristic and ethical perspectives.